1. Personalization: Tailoring Travel Experiences to Individual Preferences
One of the biggest incentive travel trends for 2018 is the focus on personalization. Companies are now realizing the importance of tailoring travel experiences to individual preferences. Rather than offering a one-size-fits-all approach, employers are taking the time to understand what motivates their employees and designing unique travel incentives that align with their interests and desires.
2. Experiential Travel: Creating Memorable Moments
Gone are the days of generic sightseeing tours and cookie-cutter travel itineraries. In 2018, incentive travel is all about creating memorable moments. Companies are investing in unique experiences that go beyond the typical tourist attractions. Whether it’s a cooking class in a local market, a private concert by a famous musician, or an adrenaline-pumping adventure activity, the goal is to create lasting memories that will motivate employees long after the trip is over.
3. Wellness-Focused Travel: Nurturing Employee Wellbeing
Employee wellbeing is a top priority for many companies in 2018. Incentive travel programs are now incorporating wellness-focused activities to promote physical and mental wellbeing. From yoga retreats to spa treatments, companies are recognizing the importance of providing opportunities for employees to relax, rejuvenate, and recharge.
4. Sustainable Travel: Making a Positive Impact
As the world becomes more aware of the environmental impact of travel, sustainable travel is gaining popularity as an incentive trend in 2018. Companies are opting for eco-friendly accommodations, supporting local communities, and encouraging responsible tourism practices. By incorporating sustainability into their incentive travel programs, companies not only motivate their employees but also make a positive impact on the destinations they visit.
5. Digital Detox: Unplugging for a Better Connection
In today’s digital age, constant connectivity can be overwhelming and exhausting. That’s why another key incentive travel trend for 2018 is the concept of a digital detox. Companies are providing opportunities for employees to disconnect from their devices and enjoy quality time away from screens. Whether it’s a no-phone policy during certain activities or designated no-phone zones, the goal is to create an environment where employees can truly unwind and connect with each other on a deeper level.
6. Bleisure Travel: Combining Business with Pleasure
More and more employees are embracing the concept of bleisure travel, and companies are taking notice. In 2018, incentive travel programs are incorporating opportunities for employees to extend their trips and enjoy some leisure time after their work-related activities. This not only allows employees to explore new destinations but also enhances the overall travel experience, making it more enticing and motivating.
7. Cultural Immersion: Embracing Local Traditions
Instead of simply visiting a destination, companies are now encouraging employees to fully immerse themselves in the local culture and traditions. Incentive travel programs are incorporating activities like cooking classes, language lessons, and visits to local markets to provide employees with a deeper understanding and appreciation of the destination they are visiting. This cultural immersion not only makes the travel experience more enriching but also fosters a sense of connection and respect for different cultures.
8. Volunteer Travel: Giving Back to the Community
In 2018, incentive travel is not just about rewarding employees; it’s also about giving back to the community. Companies are incorporating volunteer activities into their travel programs, allowing employees to engage in meaningful projects that make a positive impact on the local community. Whether it’s building homes, teaching English, or participating in environmental conservation efforts, these volunteer experiences not only motivate employees but also foster a sense of purpose and fulfillment.
9. Gamification: Adding a Competitive Element
Adding a competitive element to incentive travel programs is a growing trend in 2018. Companies are incorporating gamification strategies to make the travel experience more engaging and exciting. Whether it’s a scavenger hunt, a team-building challenge, or a friendly competition, these games not only motivate employees to perform better but also create a sense of camaraderie and teamwork.
10. Unconventional Destinations: Exploring the Road Less Traveled
Gone are the days of predictable travel destinations. In 2018, companies are opting for unconventional destinations that offer unique experiences and a sense of adventure. Whether it’s exploring the hidden gems of Southeast Asia, embarking on a safari in Africa, or discovering the vibrant cultures of Eastern Europe, these unconventional destinations offer a fresh and exciting experience for employees, making their incentive travel even more rewarding.
